Sullivan Tire announced a new partnership with Boston Red Sox Manager Alex Cora. The two-year agreement includes appearances in a television commercial and social media content. Sullivan Tire previously partnered with Cora from 2019 to 2021.
A Sullivan Tire TV commercial featuring Alex Cora will air during Red Sox game broadcasts and on social media platforms, running through the end of the season.
“We are thrilled to be working with Alex again,” said Sullivan Tire Vice President of Marketing Paul Sullivan. “Our relationship with the Red Sox organization goes back many years. We are proud partners of the Red Sox, and more importantly, we are big fans of baseball.”
Sullivan Tire has worked with many Red Sox players and staff over the years, including Jim Rice, Dennis Eckersley, Terry Francona, and Dustin Pedroia, with whom the company maintains a longstanding relationship.
Sullivan Tire’s sponsorship of the Red Sox includes signage in both Fenway Park in Boston, and JetBlue Park in Florida.
The post Sullivan Tire Partners with Red Sox Manager Alex Cora appeared first on Tire Review Magazine.
