4.1 C
Munich
Saturday, February 14, 2026

Nexen – Purple Snow winter tyre centre secures dedicated certification, studded tyre testing environment

Must read



Further to yesterday’s official opening news, Nexen Tire has released further details relating to the capabilities of and strategy for its new “Purple Snow Ivalo Center” winter tyre test facility.

In short, Nexen Tire has established in-house research facilities, including a dedicated laboratory for studying the surface characteristics of winter roads. The company has also secured a long-term lease for its newly designed proving ground, which features snow handling tracks of varying gradients and curves, including a large-scale flat track.

Membership Required

This is a short extract. Tyrepress and Tyres & Accessories subscribers can log in below to read the full article.

Log in

If you are not yet a Tyrepress or Tyres & Accessories subscriber, you can change that here.

Subscribe now

Becoming a member has benefits such as:

  • Read our sector-leading articles in full
  • Full analysis of tyre business segments
  • Read Tyres & Accessories magazine online/in print


More articles

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest article