The Association of Fleet Professionals (AFP) has confirmed that its flagship annual event—the AFP Fleet Academy & Expo—will move to the prestigious British Motor Museum in Gaydon for 2025. Now entering its third year, the Expo has grown to become one of the most anticipated fixtures in the UK’s fleet management calendar, attracting professionals across corporate mobility, leasing, telematics, and EV transition.
Elevating the AFP Expo: A Strategic Move for Greater Impact
The relocation to the British Motor Museum reflects the AFP’s ambition to elevate the scale and impact of its Expo. With its rich automotive heritage, excellent facilities and central UK location, the new venue provides the ideal backdrop for an expanded event that promises more exhibitors, more content, and deeper engagement with the future of fleet.
The event, set to take place on 18th September 2025, will feature a dynamic programme of keynote speakers, practical workshops, and expert panels. Attendees can expect discussions on everything from EV strategy and whole-life cost modelling, to driver welfare, compliance, and the use of AI in fleet operations.
What to Expect in 2025: A Focus on Innovation and Collaboration
With over 500 delegates expected, the AFP Fleet Academy & Expo 2025 will place a strong emphasis on knowledge exchange and commercial partnerships. Among the key themes for 2025:
- Electrification at Scale: Industry leaders will explore the challenges and breakthroughs in scaling EV adoption across multi-site and remote-operating fleets.
- Technology Integration: Sessions will highlight innovations in telematics, fuel and charge card data, maintenance forecasting, and AI-based driver monitoring.
- Policy and Regulation: Experts from government and industry bodies will outline regulatory changes, including implications of the ZEV mandate and tax frameworks.
- Workforce Development: With fleet increasingly integral to ESG strategy, the event will also address skills development and diversity in fleet leadership roles.
This content-rich agenda reflects the AFP’s role as a thought leader, supporting its mission to professionalise and futureproof the UK fleet sector.
Why the British Motor Museum?
The British Motor Museum offers not only logistical advantages—with ample exhibition space, meeting areas, and dedicated event support—but also a meaningful setting. Housing over 400 historic British vehicles, the museum creates a unique atmosphere that links the industry’s past to its rapidly evolving future.
AFP Chair Paul Hollick noted: “This is the right venue to match the growing stature of the AFP Expo. Our membership has more than doubled in the last two years, and we want the event to reflect that growth—both in size and in the strategic importance of fleet to the wider business landscape.”
Benefits for Fleet Operators, Suppliers and Partners
From multinationals managing hundreds of vehicles to SMEs navigating the shift to low-emission zones, the AFP Expo is a valuable opportunity for all stakeholders. The 2025 edition will include:
- Live product demonstrations and interactive exhibits
- One-on-one technical clinics with EV, compliance, and tax experts
- Dedicated networking spaces for suppliers and operators
- Workshops on fleet decarbonisation strategy, grey fleet management, and total cost of ownership analysis
Participation is free for AFP members, with non-member registration available for a nominal fee.
Exhibitor Opportunities and Sponsorship
Over 60 exhibitors are expected, ranging from vehicle manufacturers and leasing companies to tech start-ups and consultancy firms. The AFP has confirmed that major sponsors from previous years will return, with additional headline partnerships under negotiation.
Exhibition packages include:
- Premium stand location
- Logo placement across AFP Expo marketing channels
- Hosted workshop or seminar opportunity
- Access to the post-event delegate contact list (GDPR compliant)
Booking and Registration Details
Registrations for the AFP Fleet Academy & Expo 2025 will open on 1st July 2025. Early booking is advised as delegate places are expected to fill quickly. Sponsorship and exhibition enquiries are now open via the official AFP website.
