On 7 February, Point S Europe, together with Point S Sweden and Point S Norway, announced the creation of Point S Nordic, “a new regional headquarters established to strengthen synergies across the four Scandinavian markets where the Point S brand operates: Sweden, Norway, Finland, and Denmark”. The regional network belongs to the global Point S independent network of tyre dealers and vehicle maintenance businesses. Across the Nordics, Point S has more than 300 retail outlets, with an estimated market share of nearly 10 per cent in passenger car tyres and 15 per cent in the truck and commercial vehicle segment.
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