Nokian Tyres will sponsor Laurel Dace Day, a community event honoring a critically endangered fish, on May 17 in Spring City, Tennessee. The Tennessee Aquarium leads the event. It raises awareness for the Laurel Dace, a rare fish native to Walden Ridge, located just 20 miles from Nokian Tyres’ North American factory in Dayton.
Community Celebrates Endangered Species at Laurel Dace Day
Laurel Dace Day will include a 5K race, a half-mile fun run, and a festival at Spring City Nature Park. Attendees will enjoy live music, a farmers market, local vendors, and educational exhibits about conservation. While the festival is free, participants must pay to join the races.
Nokian Tyres’ support aligns with its Road to Sustainable Success program. Through this initiative, the company said it:
- Advocates for sustainability in Southeast Tennessee;
- Invests in regional education;
- Awards scholarships to top STEM students.
Nokian Tyres Advances Environmental Goals Locally
“We are honored to support conservation efforts in our backyard. It’s part of our mission to be a leader in safety and sustainability,” said Dayton Factory Operations Director David Korda. “We applaud the Tennessee Aquarium and the Spring City and Rhea County communities for their efforts to protect this fish that is unique to our area.”
Nokian’s Dayton Factory holds LEED v4 Silver certification and ISO 14001 certification for environmental management. Solar panels on-site power production, while the LEED v4 Gold-certified admin building runs entirely on solar energy.
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